About Parakh

Why we started
Parakh.

Founded in Kanpur by Keshav Gupta and Arjun Garg. Built to solve a major pain point in B2B commerce: extending trade credit to buyers without flying blind.

The Origin Story

A lakhs-of-rupees problem solved in 10 minutes.

In manufacturing and trading hubs like Kanpur, Surat, and Ludhiana, business runs on credit. Goods worth lakhs move on 30, 60, or 90-day credit terms every single day. But while banks can instantly pull CIBIL commercial records before lending ₹50,000, ordinary suppliers cannot.

Under the Credit Information Companies (Regulation) Act, 2005 (CICRA), commercial credit bureau files are strictly restricted to financial institutions. Suppliers shipping ₹5–10 lakh consignments are left relying on word-of-mouth, vague market rumors, or gut feeling.

The Realization: Keshav Gupta and Arjun Garg realized that while commercial bureau data was locked away, India's public registers—specifically the GST filing index and eCourts litigation records—contained massive, untapped signals. A firm that stopped filing GST returns 4 months ago or has multiple Section 138 cheque-bounce suits pending in court is already in distress—long before they default on their next supplier.

The Solution: We created Parakh: send one GSTIN on WhatsApp, and get back a human-reviewed, 1-page report the exact same day for ₹200. No accounts, no subscriptions, no black-box scores—just verified public facts.

WHAT WE STAND FOR

Public facts, zero guesswork.

We built Parakh on three non-negotiable principles:

  • No arbitrary scores: We flag specific records (STOP / WATCH / NOTE), never the business itself.
  • Stated limits: Every report explicitly lists what could not be found so you know where the record ends.
  • Human precision: Scripted queries gather the data; human analysts verify exact trade vs legal names.
Leadership

Meet the team behind Parakh.

Hands-on founders and marketers dedicated to bringing trust and speed to trade credit across India.

Keshav Gupta
Keshav Gupta
Founder & Product Lead
Leads product strategy, data engine architecture, and human report curation in Kanpur. Keshav ensures every counterparty check meets institution-level standards.
Arjun Garg
Arjun Garg
Co-Founder, CMO & Growth Lead
Drives brand strategy, growth, and supplier outreach across North India's industrial hubs, while scaling Parakh's market presence among manufacturers and distributors.
Send your first GSTIN free.

Send one GSTIN on WhatsApp. Get a full one-page report back the same day. ₹200 per check after your first.

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